Market research, creation of the Dulcosoft campaign and production of all support materials for the sales team, with the aim of consolidating the brand’s leadership.
After a first market research carried out in several pharmacies, a strategic reasoning of the whole new communication approach was constructed.
- Market research and insights.
- Adaptation of international video, with audio production and 3D product animations.
- Folder for the pre-sales sales team, with 16 pages, to present the product to pharmacies.
- Book training for the sales team.
- Production of real product mockups.
- Production of materials for the Cycle Meeting room decoration, in Germany.